How this Serial Entrepreneur is Transforming Veterans lives One Coffee at a Time

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About This Episode

How would you like to be a part of a business that gives back to the community as it’s core value?

Today my guest Jason Jean, a Veteran and Founder of Tattered Beans Coffee, who has been an entrepreneur for over 20 years. He’s had his ups and downs, but he’s always found a way back. Now, Jason is focused on leaving a legacy by giving back to those who are willing to sacrifice everything. This is his story…

Today we talk about:

  1. How social platforms are distorting reality
  2. Military skills for business success
  3. How a personal challenge caused Jason to create a company that gives back to veterans
  4. How thinking outside the box made Jason win a project that many others failed at
  5. How doing your due diligence even when there are experts advising you, can put you at a better position

and…as always…much more…

About The Guest

Jason Jean

Veteran and Founder of Tattered Beans Coffee

Jason Jean grew up in Williamsport, PA. He comes from humble, hardworking beginnings. After an ankle injury cut a shot at college football short, Jason realized he needed more structure. His dad had been in the Army, and suggested enlisting. However, Jason took a different path and went into the Air Force, where he displayed quality leadership skills. After a severe knee injury, Jason was honorably discharged. Today, he focused on leaving a legacy by giving back to those who lay their lives on the line for our freedoms.

5 Secrets The Super Successful Use To Smash Through Glass Ceilings And Catapult Their Career To The Top

How to Be Creative And Stand Out

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About This Episode

Do you know what is takes to become an award winning music artist?

Today my guest is Kristen Karma; a Pop music artists from Vancouver, Canada. Her music is fun and you can’t help but dance when you hear her music. She opened for one of the tours Grammy Award Winner Akon and 2 after parties for Lady Gaga, to name a few about her career. And today she shares the story about her journey…

She shares…..

  1. How Kristen got the gigs to work with artists like Akon and Lady Gaga
  2. How Kristen went from nothing about the music industry to writing and producing music
  3. The keys that would help you have a career that a lot of people are skeptical about
  4. How to pick the right team to have around you to push you forward
  5. How to believe in yourself more and make people fall in love with what you believe in
  6. Common mistake made by new artists who don’t understand how to get ahead
  7. What it takes to become a successful musician and what a lot of people take for granted
  8. How Kristen got to perform on Lady Gaga’s stage (a golden nugget)
  9. How to be creative and stand out in a crowded market
  10. How to succeed in the way that’s unique to you


About The Guest

Award Winning Pop Music Artist

Kristen Karma’s music career has already blossomed in the pop/dance scene in her hometown of Vancouver. Now located in Toronto, Kristen Karma is no stranger to the ever growing music industry. Karma not only wields a certificate in Audio Engineering from Hot Sole Music, but has studied voice with Judith Rabinovitch, who has worked with the likes of Avril Lavigne and Sarah McLachlan.

Even though much of her formative years were devoted to a theoretical and exacting world of ballet lessons, Air Cadets, Military Marching Bands, and The Royal Conservatory of Music, some of the only evidence that remains of her past is the neon pink tulle that shoots out from under her black corset. It’s undeniable—Kristen Karma is a band nerd. But she is a band nerd who might punch you in the face for showing up late to practice.

Her current single “Party Heroes” has her hard pounding electronic dance sound that is sure to bring your to your feet. The clever constructed lyrics and catchy beats combined heavy powerful guitar solos will leave you wanting more. Already garnering rave reviews with the infectious sounds throughout, this sees Kristen moving into a new stage of her music career. Released in April 2019, the song reached the iTunes Canada Pop chart Top 20, peaking at #17.

In 2013, Kristen Karma was selected as one of two performers to play the Lady Gaga Born This Way Ball After-party and open for Tour DJ/Lady Gaga BFF Lady Starlight in Vancouver. With rave reviews from her performance, she then went on to work with lil’Jon on her single “Sirens.”

In 2017, she opened for Grammy Award Winner Akon in Guelph, Ontario on his Canadian Promo Tour. Hot off the heels of her performance, Kristen was then approached and selected to play the Lady Gaga – Joanne World Tour VIP After-party once again in Vancouver after Lady Gaga’s performance at Rogers Arena.

Karma continues to wow audiences with her energetic live performances, and she does it all with a neon pink microphone in hand.

5 Secrets The Super Successful Use To Smash Through Glass Ceilings And Catapult Their Career To The Top

Fastest Route From An Idea to Business

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About This Episode

What would you give, to shortcut your path from an idea to a successful business?

Today my guest is Tammy Sorrento, founder of Fireball Approves, a private investigation agency. She has 20 years of investigative experience in the insurance field and she shares her story in how she went from an idea to having a business almost overnight.

Some of the points he shares include:

  1. How a personal event lead to creating a business in a blue ocean market
  2. How Tammy started a business almost overnight without any business experience
  3. The fastest way to go from an idea to business when you don’t have all the resources yourself
  4. How to use your own experiences to build a brand that would serve the public
  5. One thing that she did from day one in the business that saved her from making the common mistakes that other entrepreneurs make
  6. Hurdles that come with a business in a completely new market and how to overcome them
  7. The mindset shift you need to go through in creating a successful brand/business
  8. How your journey till now will come in handy in future big-hairy-audacious dreams
  9. How to look outside the box for new opportunities
  10. How to create partnerships that would give you a competitive edge
  11. How you need to trust your heart to take you on the right path at the right time
  12. One piece of advice that propelled Tammy forward in business that you need to hear


About The Guest

Private Investigator & Founder Of Fireball Approves

Tammy Sorrento has over 20 years of investigative experience in the insurance field. She has been a board member of the Jacksonville Claims Association for several years, serving as President and Treasurer. She created Fireball Approves Investigation Agency #A1800175 June of 2017. As a private investigator, her services are available nationally and she specializes in rental property verifications.

5 Secrets The Super Successful Use To Smash Through Glass Ceilings And Catapult Their Career To The Top

Building a Law Firm Out of Law School

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About This Episode

Do you wish you knew how to start a business straight out of university?

Today my guest is Branigan Robertson, an employment lawyer & entrepreneur. In an extremely competitive market, Branigan has built an online presence that generates thousands of potential clients each year, and he did all of this right out of Law school. He shares his advice, insights and fascinating stories about his clients in today episode. If you dare do things different to the norm, this is a must listen.

Some of the key points we cover are as follow;

1. How he built a Law firm straight out of Law School (which is unheard of!)
2. How being too smart sometimes can stop you from being excellent
3. How to think differently in a field that’s traditionally rigid
4. How to win in a competitive market where most can get the results clients desire
5. How to breakthrough the traditional industry rules and build a business/career that you love
6. How to build business assets that will pay back over and over again
7. How do you build a reputation from scratch when you don’t have experience
8. How to have the right systems working for you to achieve your goals
9. Difference in working on projects that you’re passionate about vs money makers
10. How to navigate through challenges in business that you don’t foresee coming


Website – |

Follow on Youtube | LinkedIn

Contact – Email

Other Resources Mentioned – Atomic Habits by James Clear | Miracle Morning by Hal Elrod

About The Guest

Employment Lawyer & Entrepreneur

In an extremely competitive market, Branigan has built an online presence that generates thousands of potential clients each year. Mr. Robertson has built a business that fits into his lifestyle, rather than being a slave to his work. As a result, he gets to spend time with his family that most lawyers only dream about.

5 Secrets The Super Successful Use To Smash Through Glass Ceilings And Catapult Their Career To The Top

Little Known Strategy to Increase Sales Without Working Harder

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About This Episode

How would you like to increase your impact without having to work more?

Today My guest is Josh Kelly, Co-Founder of RevuKangaroo, the world’s leading reputation management system, that has helped generate countless reviews for businesses. He shares his expertise in making a bigger impact with your business without having to spend any more time or effort. He shares;

1. How Josh took his local family business from $7 million in revenue to over $100 million
2. Steps to taking a simple idea and building a big brand
3. The link between online Reviews & ROI
4. How to increase business growth without ‘working’ more
5. How to create a high performing culture with customer reviews
6. How to turn negative reviews around and use it to your advantage
7. Do’s & Don’t in creating a successful brand
8. How to change the marketing approach for a Blue Ocean product
9. How to succeed with a new product when you haven’t built a reputation in the market
10. How to find the right mentors that would push you forward

Listen, subscribe and share now…….


Website –

Follow on RevuKangaroo Facebook | Josh’s Facebook | LinkedIn

Contact – Email | +1 6024568832

About The Guest

Co-Founder, RevuKangaroo

Josh Kelly is the Co-Founder of RevuKangaroo, the world’s leading reputation management system, an automated SAAS business that has helped generate countless reviews for businesses on places like Google, Yelp, Facebook and more as well as growing actual revenue for clients, sometimes in the tens of millions of dollars.
Before devoting his work fulltime to RevuKangaroo, Josh had an extensive background in marketing, working at companies like Bonneville International, Parker and Sons, Dial America and eventually starting his own marketing firms- Diversified Marketing Group (DMG) Inc and Clover Marketing.
He helped his own family business, a local heating, cooling and plumbing company in Phoenix, grow from $7 million in revenue to over $100 million in just 14 years and he has been featured on stages with the Zig Zigler Foundation, Dave Yoho and EGIA as well as major platforms like CBS, Fox and NBC.
Josh currently lives in Phoenix but works around the world.

Music Credit

Music by: Senbei
Song: It Was All in Your Mind

5 Secrets The Super Successful Use To Smash Through Glass Ceilings And Catapult Their Career To The Top

Gaining Your Competitive Advantage By Instilling Human Habits

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About This Episode

How would you like to have an unfair advantage by embedding a few different habits in your team?

Today my guest is the Co-author of the book 11th Habit, Hanlie Van Wyk.

Hanlie shares her expertise in what habits creates great high performing cultures. Whether you’re in leadership and looking to build a great culture or working as a part of a company, this episode will surely bring some great advice on what makes good companies great. Here are some of the points we cover;

1. What habits in the workplace would increase performance
2. ROI vs VOI
3. How to build a team that gives you a competitive advantage
4. The speed it takes for organisational Shift to happen using the 11th Habit concepts
5. The new found research about what it takes to form new habits
6. The 2 habit that makes the biggest difference across the board
7. Changing organisational cultures to be more engaging and high performing
8. How these habits would play a big part in the changing landscape of business
9. How new businesses looking to build teams can leverage this to build high performing culture
10. Common Myths about creating a high performing culture

Again….don’t forget to subscribe and share …….


Book – The 11th Habit

Website – BRATLAB | Habit At Work

Email – [email protected]

Follow on Twitter | LinkedIn

About The Guest

Author, Researcher & Consultant

Hanlie’s obsession with human behavior started while growing up in South Africa. From working to prevent hate crime to humanizing the workplace, her career spans three decades and three continents. She currently works as Head of Research and Habit Change at the Behavioral Research and Applied Technology Laboratory (BRATLAB) in Chicago.

Music Credit

Music by: Martin Rose
Song: Riding On

5 Secrets The Super Successful Use To Smash Through Glass Ceilings And Catapult Their Career To The Top

5 Steps to Building a Business that Will Grow Even While You Sleep

If you accidently came to this article thinking about ‘how to make money while you sleep’, you’re definitely in the wrong place. Hit exit right now.


This post is for business owners & consultant who dream of having a business that will not fall apart when they’re not working in the business. That will thrive even when you go on holidays. Building a business that will not burn into flames if you’re sick and can’t get out of bed and that will grow even when you feel like you’re not working so much.


Over the years, in many different shapes and forms, my job had been to help business owners/leadership teams to build high performing businesses, teams and help individuals become high performers. And while doing that I’ve identified 5 steps that’s crucial to have in place if you dream of having a business that you can really enjoy and not feel like you’d lose it all if you don’t work 100 hours a week.

  1. Client Centric Product Development

This is such a simple point that a lot of businesses and entrepreneurs get so wrong, just because they don’t understand the fundamentals in any successful business. Any business that had become a mammoth of legacy has one thing that was crucial to their success.

Found a problem that already exist in the world (that people are willing to pay money for) and they solved it. Period.

I see so many wannabe entrepreneurs getting so confused with marketing, advertising, the latest tips and tricks of the trade, but missing this point!

When you don’t have a product that solves an existing problem, of course you have to go above and beyond to figure how to sell it. But if you start with your clients (not customers! There’s a difference!) in mind, you don’t need to spend so much time “trying” to market, because it sells itself.

One of the top 5 reasons why businesses go out of business in the first 5 years in business is because there is no need for the product. But just because the founder had a solution that he/she thought, would be a good one to push down people’s throats, just because it was their ‘opinion’.

If you’re thinking ‘Well…I don’t know a problem I can solve!’…well then you have some ground work to do!

Go find a group of people you’re passionate about helping and ask them what their problems are and then solve it for them. If you don’t know how to solve it, well…… learn! Stop guessing, get out there and ask!


2. Stick to your Zone of Genius

This one, I’ve been guilty of myself as well. But, there’s no single human being on this earth who are born to do everything in this world 100% to it’s best. Even if you try, you’re going to find out the hard way that you’re really not as smart as you think you are.

It’s like you trying to be the goalkeeper, mid field, centre, and all other positions as well as be the coach in a football team. And expecting to win!

You can only be great at one thing at best. If you try to be everything, you’re going to get burnt out and 99% of the time you’d do a pretty average job at everything.

The earlier you admit the fact that you’re not really as smart as you think you’re, business will be easy.

Find out what your zone of genius is, and stick to it.

Find people who are smarter than you are in all other areas.

Yes, even when you don’t have money! Especially when you don’t have money, because that’s when you need people around you to tell you what you don’t know.

If you look at some of the most successful sports teams you’d notice cases where either the coach, the manager or the players in the team has taken a pay cut in order to afford another best player for a position they are not good at. Because in the long run, it’s going to pay off. Business is a team sport. Treat it as such and you will win.

You only know what you know and you don’t know what you don’t know. Which takes me to my next point.


3. Build a Team That Would Shift Mountains

This is a point that gets on a lot of smart people’s nerves. Especially people who come from very successful corporate backgrounds where they you’re rewarded to be the best and be all to everyone. Unfortunately, if you do this in the business world, the chances the business would fail is high.

The faster you admit that you’re not the smartest and the best in everything, you’ll enjoy the process more

and you can build a team who is smarter than you are, in doing the things that you’re not great at.

One part of this comes down to letting go of wanting to micro manage or be in control, just because you feel insecure about not knowing the ins and and outs of something. If you do want to know everything, keep tabs on everything,  know what everyone is doing at every given second, I’ve got some news for you! Business doesn’t suit you. Please go back to a job where you can micro manage every bit of detail. Because that’s a difficult way to build a business.

A lot of business owners who have a hard time letting go pieces to people who are truly talented would only grow to a limited extent. The only thing it’s going to do is drive great people away. Because no one wants to be micromanaged.

So stop being pedantic, hire the best, keep the best and let go when it’s no longer a mutually beneficial relationship. And when you have your A team around you, you will grow leaps and bounds compared to how slow you grow on your own. If your concern is that you don’t have money to hire the best, well, find the money or be creative in engaging the right talent.


4. Build a Culture that people would do anything to work for you

If you have a high turnover, it’s a good indicator about the culture you’ve built. Whether you’ve built one on purpose or not, you’re still building one. This ties back to the point about keeping the best.

Hiring the best is easy, but keeping them is hard. If people leadership is not your strong suit, hire one who’s great at. People join companies because they believe in the vision, but they leave people because you’ve made it difficult for them to thrive.

You don’t even need big manifestos to build a great culture. Just build you A team and ask them what they want their culture to be. Let them build a place that they love waking up everyday to come to work for. Stop guessing what they want and ask them.

Let them become the champions of their own culture.

Something that a lot of businesses do not understand is the difference between building a high performing creative team and high performing non-creative team. If you try to measure success and manage talent in non-creative fields the same way as you’d measure and lead creative teams, I will guarantee you, it will fail.

They use different cognitive functions in their brain to do the work and you understanding this difference can be the determining factor in having a high performing, driven, passionate team that will be your competitive edge and losing great talent and being miserable having to do all the work yourself.

Build a culture where everyone has the autonomy to be their best and you’d have a much fun time building the business.


5. Build the framework for people to thrive

‘My team doesn’t operate when I’m not there…..’

‘She didn’t do what I expected…’

‘He’s not delivered as much as I’d like..’


These are phrases that I’ve heard time and time again from business owners.

The reason why your team doesn’t deliver what you wanted them to is because of two reasons.


  • You have poor or no communication


I cannot even remember the number of times that I’ve had to deliver the tough news that the reason why your team is not performing is because of ‘you’!

“The meaning of your communication is the response you get.” - Gregory Bateson

It’s not your team’s responsibility to go above and beyond to understand what you’re saying or read your mind. It’s your responsibility to be clear about your intentions.


  • You haven’t put the right system in place for them to deliver

If you have performance related issues, that’s simply because you have either got no systems in place or you haven’t got the right system in place for your team to thrive. When you have the right system in place, sooner rather than later, people who cannot keep up with you will leave. And that’s not a loss. That’s merely a relationship that’s not meant to be.

But when you don’t have the right systems in place, you would have low performing employees and you wouldn’t even know about it. All you would see are the symptoms of the problem like working longer hours, missing deadlines, always putting out fires, etc.


While I can write a book about these topics, I will leave it at this leave, as this gives a good start for you to start the diagnosis of problems you face and start asking the right questions.


Innocent Mistakes Small Businesses Make That Damages The Reputation with Stacey Price

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About This Episode

Did you know that one of the top reasons why businesses fail in the first 5 years in business is due to lack of cash flow?

Well…today, I invited Stacey Price, the founder of Healthy Business Finance, to be a guest on the show. She’s a qualified Chartered Accountant, Registered BAS Agent and self-confessed numbers nerd who specialises in helping business owners to understand their financial information.

What’s also special about this episode is, we not only spoke about what mistakes entrepreneurs make at the beginning stage of businesses, but also, how she has created a very unique value proposition for her clients in such a traditional field.

Not only that….we speak about;

1. How to Successfully transition from a corporate job to owning a business
2. Creating a simple business plan with no planning
3. How to stand-out in a competitive market by changing ‘How’ business is done
4. How to make a traditional product into an exciting new offering
5. A different way to look at your ideal client and how to attract more of them
6. Innocent mistakes small businesses make that damages the business for good
7. Difference in being financially proactive and reactive
8. Hiring talent when you have no money (this is a real golden nugget)
9. Mindset shift that needs to happen when you become your own boss
10. How thinking out of the box created a business with no nest egg to invest

Trust me! If you either plan on going to business for yourself or you already have a venture, this episode will have some real gold.

Again….don’t forget to subscribe and share …….


About The Guest

Founder & Chief Accountant, Healthy Business Finances

Stacey is a qualified Chartered Accountant, Registered BAS Agent and self-confessed numbers nerd who specialises in helping business owners to understand their financial information.

But she is no boring, traditional accountant. She embraces cloud technology, is passionate about training and educating her clients, and she love innovation to streamline processes (including embracing Facebook and Instagram for her Accounting and Bookkeeping business).

She may be a qualified accountant, but she doesn’t talk accounting lingo nor does she sit in a corporate stuffy office wearing a suit. She works from co-working spaces, has staff that work remotely and she speaks “small business” so that her clients can finally understand their ATO obligations in plain English. And dare I say it, she makes numbers fun.

Frustrated with the stupidly high failure rate across small business owners due to lack of knowledge and cash flow, she provides virtual Financial Coaching sessions to help clients Australia wide arm themselves with the knowledge to attack their payroll, accounting software, bookkeeping, budgeting and pricing with ease.

Music Credit

Music by: Ryan Jones
Song: Blink

5 Secrets The Super Successful Use To Smash Through Glass Ceilings And Catapult Their Career To The Top

3 Signs to Indicate You’ve Forgotten You’re HUMAN

This is a different kind of a post to the ones I normally do, but I felt that it was time.

As a Coach, I speak with various types of people and every now and then, I recognize patterns in the challenges they face. And some of them are very human challenges that we treat them as different. So today….. I want to dedicate this post to speaking about some of those challenges so that if you face any of them, you’d have a different perspective of them

1. Stressing about being stuck

If you’ve never felt stuck in something….you’re one of the rare lucky ones. As for the majority of us….commonly we feel stuck in different situations and areas of life every now and then.

And when we do…it’s also common to stress about the fact that we’re stuck. Try to “figure it out”, sit on a therapy chair talking about it for years, meditate on it, sleep on it, lose sleep over it, etc.

But getting stuck every now and then is in our very human nature.

Think of a stick stuck while floating in a river. You might notice that it’s stayed stuck for probably a few hours or days even….but take a step back and you’d see things differently.

When you take a step back you’d see that all sticks will float for a bit….and then get stuck in a corner. Sometimes for minutes…sometimes for hours….sometimes for months. But eventually, it will get a slight nudge from somewhere and it will start to flow again. It would get stuck again…at a different spot…but eventually it will get unstuck and forget all about it.

And it does that hundreds of times…!

We humans are like that as well. Sometimes we’re in flow with life (and we’re happy about it because we’ve been told that, that’s the way to be) and then sometimes we get stuck and then we become unhappy about the fact we’re stuck and stress about it. Because we’ve been told that it’s bad to be stuck. That there’s something wrong with you for staying stuck that long!!!

When you take a few steps back from your life, you’ll realise that you’ve done this your entire life. First day at school, first crush, first heartbreak, uni drama, first job, first real relationship….and the list goes on.

The only thing you didn’t know about  is….how long you’d stay stuck, at what point you would get stuck again and how exactly you’d get unstuck (e.g. a new opportunity that came by, a person you met, conversation with a mentor/coach, a change in your external environment, etc).

But you just did!

Whenever you feel stuck with something...a bigger opportunity is unfolding in the background that’s not ready for you yet.

But because you’re so close to it, you just can’t see it. But when you look back after many years ….you’d realise why you were stuck at that exact point. What good came out of it as a result.

The moment you get stressed about the fact that you’re stuck…..remember it’s the human nature and you’d get unstuck at any moment as you’ve done many times throughout your life. So stop stressing about trying to “figure out” how to get unstuck!

If you ‘know how’ to do it, you would’ve already done it by now!

It’ll happen when it happens.

2. Expecting to Have THE Perfect Relationship with Kids

Have you ever met anyone who hadn’t had challenges with their parents at one stage or another?

Have you met parents who’ve never had challenges with their kids at one stage or another?

What makes you think that you can become a parent who never had any problems with your children? And there’s something wrong with you if you don’t?

This is a fantasy that a lot of parents have, to become the perfect parents who never had any problems with their kids, ever!

If I speak with your parents or whoever was looking after you growing up, you know what kind of a report card I would get about you, right?

Yet, they were doing exactly what you’re trying to do! Trying to do the best, to the best of their ability with what they had. So if your kids are going through a phase of being stubborn, hating you, rebellious & hurtful……just know that they’re just going through a phase. It too shall pass just like it did for you! can help them and sometimes all you can do is to be there for support and let them know how much they’re loved.

And the rest will fall into place.

So please stop beating yourself up thinking you’re doing a bad job, unless you can find a parent who’s never had ANY problems with their kids EVER!

You’re merely being human.

Note: If you DO find a parent who’ve never had ANY problems with their kids (and the kids turned out to be great), I would like to be the first one to know about them.

3. Being scared to feel scared

‘How do I get rid of my fears entirely so that I can go out and be my best self?’

This is a question that I get asked ALOT. And I’ve got some good news and bad news!

Bad news is….YOU CANNOT!

Good news is……I can show you how to TURN FEAR INTO AN ASSET!

We all have fear at some level or another for different things, people and situations. But unfortunately, fear is a commonly misunderstood feeling just because we give the wrong meaning to it.

The reason why you’re alive today…is because of FEAR.

Think about it this way…..imagine your ancestors thousands and thousands of years ago…..during hunter gatherer period…when they had to deal with a lot of dangerous circumstances; they survived because of fear!

Anyone who didn’t feel fear enough….got wiped out of this earth. So the mere reason why you’re born today is because your ancestors had enough fear in them to survive. It’s inbuilt to our human nature.

Wanting to get rid of fear is like wanting to get rid of your own shadow!

It ain’t going to happen!

However, you can use fear as a compass. I’ve written a dedicated article on how to do exactly that, hence I’m not going to repeat.

You just don’t have to get scared of feeling fear! It’s just another feeling like ‘happiness’!

Do you worry when you feel happy? If the answer is no, treat ‘fear’ the same!

The next time you feel fear when reaching out to someone big, making a presentation, speaking publicly, going for an interview/negotiation, or whatever else you fill your life with…

Good! It means that you’re about to do something great!

Feel the fear and do it anyway! Because that too shall pass!

Wanting to get rid of it means that you’ve forgotten you’re human.

And ….if you don’t know this already….

In life some of the things you do will work out...and some of it won’t.

Now If you think…. ”I know that Vindya! Duh!!”

Well…do you? Because if you did, you wouldn’t be going at everything in life as if it’s a matter of life and death! Would you?

It may sound stupid! But it’s a simple truth in life that we all forget.

*****Ok…I know I said 3 Signs…but I had to write this one too

4. Expecting to be an exception to the rule because you’re serving a higher purpose

How many instances have you seen a person being rewarded not necessarily because they’re the best at what they do, but because they put themselves out there more?

Or a person with average talent make a bucket load of money, while people with greater gifts are just scraping by?

How many times have you failed to convince a point…regardless of how great your work is?

I hear a lot of people who do creative work/entrepreneurs who do what they do because they’re on a mission…..get surprised about the fact that they’re not served a better hand in life just because they’re doing work that’s for the greater good.

Another truth of life is that you cannot escape hard work, proactively marketing your vision, making sales, making money, principles of business, social norms….just because you’re creating something great.

They’re things that’s equal to all human beings regardless of what you do.

Just because you’re a good person, doesn’t mean that other people are going to automatically discover your greatness and reward you for it

Or money is going to flow through the door…or you can get away with slacking off and not put in the work necessary to get the results!….or the deals are going to magically appear without you having to lift a finger.

It’s a truth of life that each and everyone of us have to do our part before the universe starts to reward you for it

regardless of your gender, age, race or religion.

This is why you see people with lesser talents move forward and you’re left wondering why not me! Rather than understanding what part you need to play…you’ve spent your time complaining about how the system doesn’t work..or how the society is bad..

Again….defying this as a truth of life….is again forgetting that you’re a human living in a human world.


I hope this made some sense and gave a different perspective even in the slightest possible way.



How Nexba Turned Iced Tea Into a Global War On Obesity with Troy Douglas

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About This Episode

Ever wanted to build a brand that spans across the globe?

My guest today, Troy Douglas, Global CEO & Co-founder of Nexba Beverages tells the extraordinary tale of how at the tender age of 21 he partnered with his brother-in-law to disrupt the global soft drinks market.

Both boys had no experience in building a business or the Fast-Moving Consumer Goods market but yet they set on their mission and began selling their patented iced tea from the back of a van. Now Nexba is Australia’s leading Naturally Sugar Free drinks provider, having recently gone global and launched into the UK.

On Art of the Extraordinary podcast today, he shares;

1. How to stay on top of competition in a highly competitive market that’s already filled with giants
2. How to build a businesses with no Business background
3. Nexba’s Key Ingredient in growing fast in a highly saturated market
4. How to build a brand that would be successful in the long run
6. Growth that’s had to take place to become a great leader
7. One quality that’s seen Troy through set-backs
8. The journey to raising capital for a high growth venture
9. How to prepare for long term success
10. The wrong way to go about building a business

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Website – Nexba

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Other Resources Mentioned

About The Guest

Co-founder and Global CEO of Nexba

Troy Douglas is the co-founder and Global CEO of Nexba, Australia’s leading Naturally Sugar Free beverage brand now sold in over 3000 outlets nationally. With a passion for innovation Troy now heads up the International strategy, growth and direction of the Nexba brand.

Nexba was created with the vision to bring Naturally Sugar Free innovation to Australians and beyond in the war against obesity and diabetes. Now, 8 years since its inception, Nexba have received widespread recognition for their achievements in innovating and disrupting Australia’s beverage industry, including winning Product of the Year 2017 and the inaugural Telstra’s Alumni Achievement Award 2018. In 2018, as Global CEO, Troy led Nexba into their first international market signing a major deal with UK supermarket giant, Sainsbury’s.

Music Credit

Music by: Ron Raffel
Song: April

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